Pop, Tiny Pop, PopGirl & kiX!

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Owned by the CSC Media Group; the Pop TV group includes Pop, Tiny Pop, PopGirl and kiX!  Pop and Tiny Pop are the ‘mother choice’ of kids channels.  kiX! and PopGirl target older audiences requiring less parental supervision.  All of the Pop TV channels provide young families with accessible, fun and educational programming including cartoons, audience participation programming and music.

Pop reaches an audience of kids 4-10, Tiny Pop is younger and offers programming for kids 3-7 years and their parents.  PopGirl targets girls 7-12 and kiX! boys 7-12

Pop - channel details

A modern, high energy channel for boys and girls. Pop offers age appropriate entertainment and humour children can relate to.

Pop logo
Launched Sept 2003
EPG Sky 616, Virgin 736 and Freesat 603
Broadcast Hours 24
Commercial Hours 0600 – 2230
Average Rating Children Hw+Ch Ch4-9
  0.05 0.03 0.1
Monthly Reach 791,664 – 9% of Kids
  459,101 – 6% of Hw+Ch
   

Further options

www.popfun.co.uk

Tiny Pop - channel details

It’s fun, stimulating and provides a safe environment for all the family. Full of positive messages that kids will relate to via active engagement.

Tiny Pop logo
Launched July 2004
EPG Sky 617, Virgin 737 and Freesat 605
  +1 Sky 625
Broadcast Hours 24
Commercial Hours 0600-2330
Average Rating Children Hw+Ch Kids4-9
  0.14 0.09 0.21
Monthly Reach 1,026,615 – 11% of Kids
  650,359 – 9% of Hw+Ch

Further options

www.tinypop.com

PopGirl - channel details

PopGirl is a ‘girls only’ channel encouraging friendship and teamwork. It’s upbeat, contemporary, empowering with shows that are energetic and great fun.

Pop Girl logo
Launched Aug 2007
  +1 May 2008
EPG Sky 626 and Freesat 604
  +1 Sky 629
Broadcast Hours 24
Commercial Hours 0600-2330
Average Rating Kids Hw+Ch Girls 4-9
  0.04 0.02 0.08
Monthly Reach 575,964 – 6% of Kids
  256,490 – 3% of Hw+Ch
  415,743 – 10% of Girls

Further options

www.popgirlworld.com

kiX - channel details

The first UK digital channel devoted entirely to Boys! A cool, contemporary and un-patronizing channel for pre-teen boys, with a dynamic mix of programming appealing to kids looking for something new.

Kix logo
Launched May 2008
EPG Sky 627 and Freesat 606
Broadcast Hours 24
Commercial Hours 0600-2330
Average Rating Kids Hw+Ch Boys 4-15
  0.02 0.01 0.02
Monthly Reach 318,785 – 3% of Kids
  179,999 – 2% of Hw+Ch
  184,578 – 4% of Boys