Spot, Sponsorship and Promotions
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Sponsorship
Dolphin offers comprehensive Sponsorship solutions for advertisers, whether they are looking to be closely associated with a channel, day-part segment or a themed package of pertinent programming.
A clients’ logo and message can be placed adjacent to the actual programme to ensure key brand positioning and deliver enhanced impact.
Campaigns are tailor-made for every client and can vary from being programme specific over short periods of time to longer term such as a year.
Sponsorships build product awareness, drive sales, deliver stand-out forming a key part of a communication strategy as well as developing a close relationship with the viewer.
Spot advertising
All our channels, apart from our Movie channels, carry a minimum of three commercial breaks per hour, including centre and end breaks. Our kids’ channels offer four commercial breaks per hour – that’s an average of 200 commercial minutes per day, seven days a week.
The spectrum of channels offered by Dolphin means campaigns will be tailor made to fit specific demographics and dayparts where required. The most popular or standard commercial time length is of 30 seconds duration. However, Dolphin also broadcasts spots from 3 seconds to 120 seconds.
So if you have a brand that needs to be noticed the Dolphin portfolio of channels can deliver the audience you need to reach.
Promotions
In addition to bespoke sponsorship solutions, Dolphin also specialises in brand promotions and competition give-aways across our channel portfolio.
Promotions can be run in association with a Sponsorship campaign or as a stand-alone activity.
Our creative expertise and experience ensure we deliver an effective and high quality promotion that many clients utilise in order to push sales at key times and aid the viewer in fully understanding their brand.
